I’m Worried About Customer Experience

Customer experience is the latest buzz word, as popular as … a cold beer on a hot day… and rightly so, delivering what your customers want in a saturated market place is a smart way to stand out and compete, that’s exactly why I created Emotional Based Design… a tool for everyone to do just [...]

By |2018-04-09T07:43:46+00:00April 3rd, 2018|Customer Experience, Emotion Based Design|0 Comments

Customer Not Digital Transformation

Having just completed arguably the #1 transformation in Australia (possibly the world) I have learnt (the hard way) a thing or two about what to focus on. In a published whitepaper from the Gartner Group, our transformation was called “Exemplary Public-Sector Digital Service Model” Vivek Kundra (ex US Fed CIO for Barack Obama) said “The mistake you [...]

By |2018-04-08T12:54:49+00:00April 24th, 2017|Agile And SCRUM, New Agile Leadership|0 Comments