It’s a deadline. A deadline for millions of people.
Have you ever heard someone say.. “Sorry kids, missed it. Took longer than estimated to organise so we will have to reschedule’?
No, neither have I.
I know this is a sad insight into my brain but for the sake of furthering leadership I’ll take the hit… let’s look at Christmas as a program of work… a collection of complex projects… millions of projects, billions of dependencies, complex supply chains, global distribution, purchasing, budgeting, resourcing… and no ‘boss’.
So how can billions of people achieve the delivery of their Christmas projects, on time, on scope – (roughly within budget)? It’s the biggest program run every year – and there is no overarching governance, no overarching assurance, no status reports… all we have is trust – entrusted leadership, inspiration, and an emotional commitment to deliver.
Customer experience is the latest buzz word, as popular as … a cold beer on a hot day… and rightly so, delivering what your customers want in a saturated market place is a smart way to stand out and compete, that’s exactly why I created Emotional Based Design… a tool for everyone to do just that.